After completing his contract with the Jantzen swimsuit company, Chet Slapbody embarked on the next phase of his male modeling career by being the testimonial pitchman for the Viking Corporation of Chicago. Here we see him in Viking's 1953 ad endorsing the wholesome goodness of skinless peeled frankfurters, and how they stay moist and firm, yet tender.
Evidently, some advertising executives of the time were very proficient in indentifying solutions for nonexistent problems; as if there were a large number of people who thought that regular hotdogs were just too tough. Or as in the ad posted below; scores of gorgeous shapely young women were experiencing trouble keeping their boyfriends' attention, because the guys kept slipping off with that darned poolboy.
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